As content creators, when we post on social media, our goal is to stop the scroll and get the user to engage with our content. As creatives, you can grab a users attention in two ways:
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Captivating Content – Creating Videos, Graphics or Images that pop!
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Captivating Caption – Creating a written description or explanation about a photo, video or graphic that provides more context along with an opportunity to engage with the content.
Primary Social Platforms that utilize captions:
Tiktok
Types of captions?
When creating a caption, you have creative control of the text, tone, and length.
Your caption can be related or unrelated to the visuals that it’s associated with.
You can even add in emojis to keep it fun!
Some popular caption types are:
Inspirational
Informational
Quotes
Stories
Lyrics
Social Media Holiday Related
National Holiday Related
Promotional
Below, I share some tips for creating captivating captions, so please pin & save so that you can reference later!
